OUR SERVICES
Strategic Value Creation that will Transform Your Business.
Our process is battle-tested and powered by elite design strategists + AI and includes all the tools necessary to find your future.
"They really do collaborate, bringing you into their process at every step.
With other organizations we have to try to set that expectation for our involvement - but with Balance it's never a question. We threw a lot of things at them and we worked through it all – together!”
KEN ASHNER
Venture Builder
Our perfectly-balanced approach to product & service creation unlocks the door to your customers’ desires through deep hybrid research combined with focused business analysis of identified opportunities empowering you and your team to make decisions and launch quickly & confidently!
We Help You
Create a Category that you can own.
Find the Future of your business offering.
Confidently fill your pipeline with defendable solutions.
Identify customers’ hard-to-find problems…and solve them.
Launch faster than ever with Actionable solutions!
We Bring
Experience: Elite designers and strategists create deliverables and solutions that are manufacturable, feasible, and valuable.
Objectivity: We come in open and pragmatic to help you reframe problems and challenge the conventional.
Certainty: You’ll be able to answer questions from leadership with confidence, clarity, and certainty helping you win budget and approval every time.
Speed: We know your launch window is short, and we’re here to get you there faster with product solutions that have Design for Manufacturing (DFM) thinking already baked in.
Collaboration: We work as partners with our clients through each program so there are Never any surprises! Never!
Our Process & Outcomes
Balance Innovation
Framework
The Balance Innovation Framework is rooted in time-tested, proven methodologies (including Jobs-to-be-Done, goal directed design, and design thinking), with an extra sharp focus on understanding your customer’s true pain points. We’re transparent and collaborative, opening up our entire process to your team. And we’re efficient, with typical engagements taking 12-16 weeks.
Experience
Strategy
At the completion of our process, we deliver a comprehensive Experience Strategy. The Experience Strategy gives your team everything you need to develop differentiated, innovative solutions that provide meaningful value to your customers. Its design tools and solutions roadmap create long-term continuity and objectivity across teams and partners.