Flexible product design expertise

This is where it all began at Balance. With hundreds of successful products under our teams' collective belt, we know product design! Introducing a successful product doesn’t happen by accident.  The right balance of usability, beauty, manufacturability, brand, responsibility, innovation, purpose, and function brings it all together. We have designed products that have grown businesses into new markets and categories, and propelled some to growth even they didn't think possible. 

Better yet, we do this WITH you. Genuine collaboration is at the heart of our design process. 

 


ConnecteD AND COLLABORATIVE

Our diverse team has a unique set of capabilities and experience in all aspects of product development. Each team member understands that a beautiful product means nothing if it doesn’t align with your business goals and objectives – or delight your end-user.

We’ve eliminated the silos you’d typically find in other organizations. Our collaborative environment promotes the sharing of ideas between our cross-functional team and is built around daily collaborations with your team.

The Balance studios are designed to provide private war-rooms for our client partners so that we can work together on-site. You can escape your cube and work with us here!

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Designing for A DYNAMIC ENVIRONMENT

There has never been a time where designing for user experience has been more important. Consumers have become extremely savvy, and have well-articulated opinions on the design of everything from everyday commodities to specialized tools. With the explosion of social media, they now have a platform to voice their opinions and influence the buying decisions of millions of people – instantly. We factor in every touch point to make each customer experience more meaningful.

The interaction an end-user has with your product and brand is critical. If that experience is unfulfilling, they may never return, and your brand equity diminishes. Your competition understands this – so do we.


Our Industrial design Capabilities INCLUDE:

 

Interface Design

CAD Development

Physical Prototyping

COLOR MATERIAL FINISH

Visual Brand Language

PHYSICAL/DIGITAL HYBRID

PACKAGE DESIGN

BRANDING

INDUSTRIAL USABILITY

 

OUR DIGITAL DESIGN CAPABILITIES INCLUDE

 

INTERACTION DESIGN

VISUAL DESIGN

CONTENT STRATEGY

IOT/CONNECTED EXP.

DIGITAL PROTOTYPING

INFORMATION ARCHITECTURE

MOBILE APP DESIGN

WEB APP DESIGN

DIGITAL INTEGRATION

 
 

View Our Product Case Studies

Hoover WindTunnel 3

FarmFare Mobile App

Ninja Ultima Blender